High bounce rates and low traffic are two things that make up any online entrepreneur’s nightmare. Not only are you getting little to no traffic to your site-which translates to poor consumer interest-they’re also hightailing it out of your pages.
The problem? Bad design. Here are signs your site’s in dire need of a redesign and why you should start scouting around for web design services in Oklahoma as soon as possible:
Long loading times
People love convenience and speed. If they need to wait longer for than 5 seconds for your page to load, that’s going send a lot of potential buyers or clients running in the other direction.
Confusing navigation
If your pages don’t load up right or if your site isn’t designed in a way that easily lets visitors know where to start, that’s going to leave a less than positive impression, the Usability Geek says. Also, if clients don’t know where to go or can’t seem to find what they need from your site, that’s going to affect your traffic and conversion rates as well.
Boring as heck
If your homepage looks like any other one out there, then it isn’t going to stand out and capture your market’s interest and attention. This can be disastrous, especially if your business is just starting out. People tend to ignore less popular brands. Something as simple as a redesign, though, could completely turn things around. That’s why hiring a competent web design firm in Oklahoma, one that would help your pages stand out and contribute to improving your marketing strategy, counts.
Too many elements at once
Don’t try to cram too much into your pages. If yours are ‘noisy’ or crowded with too many elements, you’re going to end up with a hodge-podge of things. Hire a reputable design firm to create simple yet eye-catching pages instead.